by Calimlim, Noli R. (13-11406)
Google as a search engine does play a big role in our social life
around the network from education, entertainment, and even business. It offers not only every user a
huge number of information to help them attain their goals easier but also very well-organized tools and applications that will surely
help the users, especially in entrepreneurship industry, finish their tasks more
efficiently.
Last November 23, 2013, Google Business Group Philippines conducted an event, named GDAYX, composed of numerous sessions explaining the uses and perks of Google and a variety of Google applications in the extension of business and management. Ways on how to take advantages of
using computer technology or the internet itself was also presented.
Some of the Google applications discussed on the said event are
the following:
Google Drive: Digital Collaboration
Google Drive aims to help people work together more efficiently
using little more than a browser. One of Google Drive’s best features is
its ability to let you collaborate with other people on a document in real
time. It also creates a folder on your PC that syncs with your
Google storage space so you can access the files from elsewhere. It
can also keep the conversation within the document itself. Google Drive’s Forms
let you build surveys and collect data. (Chartier, 2013)
Google Drive’s many and varied capabilities—from chat with
collaborators in a document to the ability to automate your
entire Drive—can sometime be surprising because it helps them get even more out
of this online productivity platform.
YouTube: Aid in Growing Business
YouTube is not only a video
search engine but also social platform for anyone who has his/her own channel.
Since this application is visited by a truly large number of viewers per a
short duration of time, it helps you find your audience. Eventually, you can
develop and educate your audience and most importantly, in order to collaborate
with them.
By
telling the people what your business is about, Showcasing your product or
service, Building your brand, Developing a relationship with your clients,
Enhancing your online presence and/or simply by Putting videos on your website,
YouTube will then be a great instrument in making your business grow.
Business Blogging: The Benefits
Blogs are way much different from a website. They both inform the
readers but only blogs can perform conversations between the readers and the
blogger itself. The best blogs inform the audience in a non-preachy way. It
also suggests opportunities to share real, unfiltered information to not let your
readers feel down. And finally, through blogs you can respond to comments and
keep track of the likes, shares, and follows with everything you write.
Through blogs, you can establish yourself as an online authority specifically in
business industry. (Bicskey, 2013)
Those
are only sort of the numerous features Google has introduced yet the advantages
are indeed dominant. Although information can now be collected with a single
click, it would be better if the awareness to this kind of tools must be spread
all throughout the area especially those with limited access of the web only or
areas with no knowledge to computer technology at all. If that happens, simultaneous progress
will be managed which is a sign to better business community.
WORKS CITED
Bicskey,
Zsolt. "The Benefits of Blogging: Top Trends in the Business Blogosphere." Web
log post. Business 2 Community The Benefits of Blogging
Top Trends in the Business Blogosphere Comments. N.p., 26 Nov. 2013. Web.
27 Nov. 2013.
Chartier,
David. "16 Secrets of Google Drive." Weblog post. Macworld.
N.p., 25 Nov. 2013. Web. 27 Nov. 2013.
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